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Development Profile: UNDP In The Southern Gobi Desert | May-June 1998

By David South, Blue Sky Bulletin (Dalanzadgad, Mongolia), May-June 1998

Development Profile: UNDP in the Southern Gobi Desert

In late May UNDP visited its environment and poverty projects in Omnogobi or South Gobi on the border with China and in the heart of the Gobi Desert. The aimag (province) is home to 45,000 people spread over a territory of 165,000 kilometers. It is a harsh environment where temperatures can plummet to minus 40 degrees Celsius in winter and shoot up to plus 40 in summer. What is striking about the capital of Omnogobi, Dalanzadgad, is how well things are working. It is a garden capital – despite being in the desert the central boulevard is covered in trees – and trade with China has brought a prosperity for some herdsmen, many of whom buzz around the town on Planeta motorcycles. The offices of the Malchin television company are hidden by a bouquet of white satellite dishes – it is not an uncommon sight to see a ger with a satellite dish in South Gobi. 

“Dishing up development news on Mongolia”: a UNDP Mongolia Communications Office poster campaign from the late 1990s. Photo: David South.
In 1998 Der Spiegel’s “Kommunikation total” issue profiled the global connectivity revolution underway and being accelerated by the Internet boom of the late 1990s. It chose my picture of a satellite dish and a ger in the Gobi Desert to symbolise this historic event.

“The transformation of Mongolia from a largely rural nomadic society of herdsmen to a community dominated by the increasingly ultra-globalized city of Ulan Bator, where almost a third of the population lives, is nothing short of astounding.” The New Mongolia: From Gold Rush to Climate Change, Association for Asian Studies, Volume 18:3 (Winter 2013): Central Asia

Der Spiegel is a German weekly news magazine and is one of Europe’s largest publications of its kind. It chose my photo taken in the Gobi Desert for its profile of the Internet revolution in 1998.

English translation: “Total communication: the seventh continent – 
The cell phone society was just the beginning: Experts see a new continent emerging in the spheres of the Internet. The information elite live here, surrounded by PCs, pagers and power books. The multimedia industry is becoming the key industry of the 21st century – with serious consequences for society.” (http://t-off.khd-research.net/Spiegel/10.html)

Electricity in the air – 85 women discover the Women’s Development Fund

The Mongolian Human Development Report singled out South Gobi for having the highest poverty incidence in Mongolia (41.9 per cent). While this ranking is hotly debated by locals who say it is a statistical anomaly resulting from their low population, there is no question life is hard in the Gobi. 

In a crowded room in the Governor’s building, 85 of the poorest women in Dalanzadgad have gathered to hear about an innovative UNDP-initiated fund. The meeting, organised by the NGO the Liberal Women’s Brain Pool, is introducing the Women’s Development Fund. Many questions are asked as to why some of the women were passed over when the local government started distributing poverty alleviation funds. 

With the assistance of the British Government who donated Tg 12 million, these women are getting a chance. The Women’s Development Fund was founded in partnership with the Poverty Alleviation Programme Office to take account of the unique role women have in the prosperity of families. Support is key and the women will be assisted by community activists as they develop their project ideas and begin to implement them. In early June they started to receive funding for their projects. 

Note: This story was part of a series highlighting life and the state of human development in Mongolia’s Gobi Desert after the publishing of the country’s first human development report in 1997

ORCID iD: https://orcid.org/0000-0001-5311-1052.

© David South Consulting 2020

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Women scientists prove potency of Mongolian beverage

By David South, Blue Sky Bulletin (Ulaanbaatar, Mongolia), Issue 10, February-March 1999

Horse mare’s milk, drunk by Mongolians for centuries, has been proven by a team of women scientists to be as healthy as many Mongolians believe. In a UNDP-funded project, women scientists from Mongolia, China and South Korea are exploring new ways to generate income through science. A joint Mongolian/Korean team confirmed the national wisdom of using mare’s milk for treating stomach and intestine inflammations, as well as tuberculosis, liver diseases and cancer. They say the frothy white milk is packed with nutrients and vitamins.

The UNDP-funded Subregional Project of Northeast Asian Countries on Gender Equality through Science and Technology started last March. A team of Mongolian women scientists in the project made the discovery when they explored the bio-chemical composition and immunological activity of Mongolian mare’s milk.

Mongolians have used mare’s milk as part of the traditional diet for centuries. During holidays many urban Mongolians drop in on their rural relatives for a drink of the elixir, saying it will help them to alleviate stress and to heal some chronic diseases. There are even cases of foreign tourists believing mare’s milk is the elixir of life, and will make them younger.

The researchers confirmed that the drying process of mare’s milk does not adversely affect its nutritional value, including proteins, lipids, vitamins, lactose and fatty acids. The mare’s milk was processed using spray drying and lyophilise methods. The research is making it possible to better preserve mare’s milk in the off-season.

The main goal of the project is to find new ways to generate income for poor women. In the case of mare’s milk, rural women will be able to turn to local manufacturers who can preserve the milk. The researchers say the South Koreans expressed keen interest in producing dry diet from mare’s milk.

The Blue Sky Bulletin newsletter provided timely and valuable updates on Mongolia in the late 1990s. In particular, it was able to highlight urgent health needs for a population undergoing extreme crisis resulting from food supply disruptions, loss of income, social distress (alcoholism, family breakdown etc.), sexually transmitted diseases, and extreme weather. Stories from the newsletter have been cited in many journals and books since 2000, and the high quality of its contributers is evident in their scholarship and career success since. An example is below:

Poor Nutrition Taking its Toll on the Health of Mongolians By Jacinda Mawson

Rickets very prevalent in Mongolia – 1998

Prevalence of rickets in Mongolia

Asia Pacific J Clin Nutr (1998) 7(3/4): 325-328
U Tserendolgor1 MD pubhealth@magicnet.mn, JT Mawson2 MA, AC MacDonald3 MSc and M Oyunbileg1 MD, PhD

“The high prevalence of rickets in Mongolian children is a serious public health concern. In addition to the adverse effects on growth, development and immune function, it is probably indicative of widespread subclinical vitamin D deficiency.”

Another beverage was catching the interest of Mongolians in the late 1990s: beer. 

From The Far Eastern Economic Review, February 18, 1999

A New Brew: As Mongolia changes under the influence of economic reforms, the country’s elite are trading fermented mare’s milk and vodka for a new status symbol: beer 

Story by Jill Lawless

Photo by David South

Jill Lawless has two websites about her book, Wild East: Travels in the New Mongolia.

Designed in London, the first website for Wild East: Travels in the New Mongolia launched in 2003.
The new brand site for Jill Lawless is currently under construction.

More of Jill Lawless‘ journalism for The Far Eastern Economic Review here: https://www.google.co.uk/books/edition/Far_Eastern_Economic_Review/SkuvAAAAIAAJ?hl=en&gbpv=1&bsq=david%20south,%20Mongolian%20rock

ORCID iD: https://orcid.org/0000-0001-5311-1052

© David South Consulting 2021

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CASE STUDY 4: UN + UNDP Mongolia | 1997 – 1999

Expertise: Crisis leadership, mission leadership, strategy, communications, web strategy, digital media, crisis recovery, public health, Northeast Asia, UN system.  

Location: Ulaanbaatar, Mongolia 1997 to 1999

UN/UNDP Mongolia Communications Coordinator: David South

Click here to view images for this case study: CASE STUDY 4: UN + UNDP Mongolia | 1997 – 1999 Images

Abstract

“The transformation of Mongolia from a largely rural nomadic society of herdsmen to a community dominated by the increasingly ultra-globalized city of Ulan Bator, where almost a third of the population lives, is nothing short of astounding. The New Mongolia: From Gold Rush to Climate Change, Association for Asian Studies, Volume 18:3 (Winter 2013): Central Asia

From 1997 to 1999, I served as the Communications Coordinator (head of communications) for the United Nations (UN)/United Nations Development Programme (UNDP) mission in Mongolia, founding and directing its UNDP Mongolia Communications Office. 

About

The question posed itself from the start of the assignment: In the middle of a major crisis, is it possible to recover quickly while simultaneously growing and modernizing the United Nations mission (this was the dawn of the digital revolution)? It was only possible by teaching and mentoring colleagues, offering leadership, vision, strategy, and practical actions to get there – all with a budget and mandate for two years.

The mission had to tackle in particular, three, severe crises: the country’s turbulent transition from Communism to free markets and democracy, the social and economic crash this caused, and, later in 1997, the Asian Financial Crisis (Pomfret 2000)– all combined with the political instability this exacerbated. Richard Pomfret said in 1994, “In 1991 Mongolia suffered one of the biggest peacetime economic collapses ever (Mongolia’s Economic Reforms: Background, Content and Prospects, Richard Pomfret, University of Adelaide, 1994).” From Curbing Corruption in Asia: A Comparative Study of Six Countries by Jon S. T. Quah: “The combined effect of these three shocks was devastating as ‘Mongolia suffered the most serious peacetime economic collapse any nation has faced during this century’. Indeed, Mongolia’s economic collapse ‘was possibly the greatest of all the (peaceful) formerly'” Communist countries.

A dramatic decline in inflation paired with political and economic stabilisation allowed Mongolia to enjoy the fruits of the fast-growing economies of the 2000s. Source: Statista.

https://www.statista.com/statistics/727562/inflation-rate-in-mongolia/

A resources “boomtown” throughout the 2000s. Source: Bloomberg. When I left in 1999, Mongolia’s PPP was US $8.8 bn; today (2021) it is US $42.4 bn.

In this role, I pioneered innovative uses of the Internet and digital resources to communicate the UN’s work and Mongolia’s unfolding crises. The UN called this work a “role model” for the wider UN and country offices. A survey of United Nations country office websites in 2000 ranked the UN Mongolia website I launched in 1997 and oversaw for two years (1997-1999), third best in the world, saying: “A UN System site. A very nice, complete, professional site. Lots of information, easily accessible and well laid out. The information is comprehensive and up-to-date. This is a model of what a UNDP CO web site should be.” (http://www.scribd.com/doc/274319690/UNDP-Mongolia-United-Nations-2000-Survey-of-Country-Office-Websites)

“The years 1998 and 1999 have been volatile ones for Mongolia, with revolving door governments, the assassination of a minister, emerging corruption, a banking scandal, in-fighting within the ruling Democratic Coalition, frequent paralysis within the Parliament, and disputes over the Constitution. Economically, the period was unstable and rife with controversies.” Mongolia in 1998 and 1999: Past, Present, and Future at the New Millennium by Sheldon R. Severinghaus, Asian Survey, Vol. 40, No. 1, A Survey of Asia in 1999 (Jan. – Feb., 2000). pp. 130-139 (Publisher: University of California)

As part of a strategic plan to raise awareness of Mongolia’s development challenges and to spur action on meeting them, a Communications Office was established for the UN mission in 1997 – a structure that is commonplace in UN missions today. The Office also led on digital communications, marking many firsts, from the first digital photo and video library, the first online magazine, the first web portal, the first online newsletter, and many other firsts. It gathered numerous stories on resilience in a crisis, and documented in data and storytelling the country’s development challenges, while introducing a transparent way of working and communicating unprecedented for the time (the country was still recovering from the state secrecy of its years under Communism), and led on modernizing communications in the country. Acting as a strategic hub, the Communications Office and its dynamic and talented team, were able to leverage the existing budget to spur action on many fronts, including:

UN/UNDP Mongolia Development Web Portal (www.un-mongolia.mn)

I launched it in 1997 in the middle of a major crisis, and oversaw its expansion and development for two years. A pioneering digital resource, this award-winning United Nations Mongolia development web portal was singled out by UN headquarters in New York as an example of what a country office website should be like. It featured extensive resources in both Mongolian and English and also was home to the bilingual online magazine, Ger – Mongolia’s first web magazine. It can be viewed at www.archive.org and there is more at Wikipedia here: https://en.wikipedia.org/wiki/Ger_(magazine).

Media

Working with journalists and media both within Mongolia and outside, the Communications Office was able to significantly raise awareness of Mongolia and its development challenges. This was reflected in a substantial increase in media coverage of the country and in the numerous books and other publications that emerged post-1997. The book In Their Own Words: Selected Writings by Journalists on Mongolia, 1997-1999 (ISBN 99929-5-043-9) published by UNDP Mongolia archived the stories by theme.  

Ger Magazine

Ger Magazine (the Mongolian word for home and traditional tent dwelling) was published as the country’s first e-magazine in 1998. There were four issues in total from 1998 to 2000. The launch issue was on the theme of youth in the transition. Mongolia was transitioning from Communism to free markets and democracy and this had been both an exhilarating time and a wrenching time for young people. The magazine drew on talented journalists from Mongolia and the handful of international journalists based there to create a mix of content, from stories about life adapting to free markets to stories on various aspects of Mongolian culture and life.

The second issue of the magazine proved particularly effective and inspiring, with its modern life theme and cover story on a thriving Mongolian fashion scene.

Archived issues of the magazine can be found at the Wayback Machine here: https://archive.org/. Just type in the UN Mongolia website address for the years 1997 to 1999: http://www.un-mongolia.mn.

An online survey of the state of Mongolia’s media and its history (www.pressreference.com/Ma-No/Mongolia.html), had this to say: “An interesting variation from some of the other publications available is Ger Magazine (published online with guidance from the United Nations Development Program, UNDP), which is concerned with Mongolian youth in cultural transition. The name of the magazine is meant to be ironic because a ger is the Mongolian word for yurt—a yurt being traditional nomadic housing—but the magazine is about urbanization and globalization of Mongolian youth.”

Blue Sky Bulletin

The Blue Sky Bulletin newsletter was launched in 1997 initially as a simple, photocopied handout. It quickly founds its purpose and its audience, becoming a key way to communicate what was happening in the country and a crucial resource for the global development community, scholars, the media and anyone trying to figure out what was happening in a crazy and chaotic time. It eschewed the typical ‘grip and grin’ content found in many development newsletters and instead offered stories, data and insights useful to anyone seeking to understand Mongolia’s development challenges. The Blue Sky Bulletin was distributed via email and by post and proved to be a popular and oft-cited resource on the country. The quality of its production also paralleled Mongolia’s growing capacity to publish to international standards, as desktop publishing software became available and printers switched to modern print technologies. The Blue Sky Bulletin evolved from a rough, newsprint black and white publication to becoming a glossy, full-colour, bilingual newsletter distributed around Mongolia and the world. 

Archived issues can be found online here:

Blue Sky Bulletin Issue 1

Blue Sky Bulletin Issue 2

Blue Sky Bulletin Issue 3

Blue Sky Bulletin Issue 4 

Blue Sky Bulletin Issue 5

Blue Sky Bulletin Issue 6

Blue Sky Bulletin Issue 7

Blue Sky Bulletin Issue 8

Blue Sky Bulletin Issue 9

Blue Sky Bulletin Issue 10

Publishing

MHDR 1997

The Mongolian Human Development Report 1997 (MHDR), the country’s first, placed the story of the Mongolian people during the transition years (post-1989) at its heart, using photographs, stories and case studies to detail the bigger narrative at play.

This groundbreaking Mongolian Human Development Report – the country’s first – went beyond just chronicling Mongolia’s state of development in statistics and graphs. Designed, laid out and published in Mongolia, the report broke with the practices of many other international organisations, who would publish outside of Mongolia – denying local companies much-needed work and the opportunity to develop their skills. The report’s costs helped to kick-start a publishing boom in the country and significantly raised standards in design and layout in the Mongolia. The foundations laid down by the project producing the report ushered in a new age in publishing for Mongolia.

The report’s launch was innovative, not only being distributed for free across the country, but also part of a multimedia campaign including television programming, public posters, town hall meetings and a ‘roadshow’ featuring the report’s researchers and writers.

The initial print run of 10,000 copies was doubled as demand for the report increased. To the surprise of many, once hearing about the free report, herders would travel to the capital, Ulaanbaatar, to pick up their copy. The report proved people cared passionately about the development of their country and that development concepts are not to be the secret domain of ‘development practitioners’. The report also became an English language learning tool as readers compared the Mongolian and English-language versions.

You can read the report’s pdf here: http://www.mn.undp.org/content/mongolia/en/home/library/National-Human-Development-Reports/Mongolia-Human-Development-Report-1997.html 

1997 saw the launch of the first human development report for Mongolia.

Mongolian AIDS Bulletin

UNDP acted swiftly to address a breaking HIV/AIDS crisis in 1997, offering a key lesson for others working in public health (the Ebola Crisis and global air pollution crisis both show those lessons have still yet to be fully absorbed).

Assembled by a team of health experts after the Fourth International Congress on AIDS in Asia and the Pacific, the Mongolian AIDS Bulletin was published in 1997 in the middle of an HIV/AIDS crisis. It provided timely information and health resources in the Mongolian language and was distributed across the country.

“Mongolia’s first AIDS Bulletin marked the beginning of the UNDP Response to HIV/AIDS/STDs Project back in the autumn of 1997. Over 5,000 copies of the magazine were distributed across the country, offering accurate information on the HIV/AIDS situation. The project has been pivotal in the formulation of a national information, education and communication (IEC) strategy, bringing together NGOs, donors, UN agencies and the government.”

Source: YouandAids: The HIV/AIDS Portal for Asia Pacific

Green Book

In the Mongolian language, the Mongolian Green Book details effective ways to live in harmony with the environment while achieving development goals. Based on three years’ work in Mongolia – a Northeast Asian nation coping with desertification, mining, and climate change – the book presents tested strategies.  

EPAP Handbook

The Environmental Public Awareness Handbook was published in 1999 and features the case studies and lessons learned by UNDP’s Mongolian Environmental Public Awareness Programme (EPAP). The handbook draws on the close to 100 small environmental projects the Programme oversaw during a two-year period. These projects stretched across Mongolia, and operated in a time of great upheaval and social, economic and environmental distress. The handbook is intended for training purposes and the practice of public participation in environmental protection.

In its 2007 Needs Assessment, the Government of Mongolia found the EPAP projects “had a wide impact on limiting many environmental problems. Successful projects such as the Dutch/UNDP funded Environmental Awareness Project (EPAP), which was actually a multitude of small pilot projects (most costing less than $5,000 each) which taught local populations easily and efficiently different ways of living and working that are low-impact on the environment.”

Mongolia Updates 1997, 1998, 1999

Mongolia Update 1998 detailed how the country was coping with its hyperinflation and the Asian economic crisis.

The mission simultaneously had to deal with the 1997 Asian Crisis (http://en.wikipedia.org/wiki/1997_Asian_Financial_Crisis) and the worst peacetime economic collapse in post-WWII history (http://www.jstor.org/pss/153756).  

Mongolia Update 1998 – Political Changes

1998 proved a tumultuous year for Mongolia. The country’s existing economic crisis caused by the transition from Communism to free markets was made worse by the wider Asian Crisis. The government was destabilised, leading to an often-confusing revolving door of political figures. In order to help readers better understand the political changes in the country, a special edition of Mongolia Update was published that year.  

UNDP Mongolia: The Guide

The Guide, first published in 1997, provided a rolling update on UNDP’s programmes and projects in Mongolia during a turbulent time (1997-1999). The mission simultaneously had to deal with the 1997 Asian Crisis (http://en.wikipedia.org/wiki/1997_Asian_financial_crisis) and the worst peacetime economic collapse in post-WWII history.

Each edition came with short project and context summaries, key staff contacts, and facts and figures on how the country was changing. For the first time, any member of the public could grasp what the UN was up to in the country and be able to contact the project staff. An unusual level of transparency at the time for a UN mission.

Memoranda of Understanding

Three Memoranda of Understanding were negotiated with the Mongolian Government to help focus efforts and aid the attainment of internationally-agreed resolutions. This was affirmed by a series of youth conferences, One World, held in 1998 and 1999.

Strategy and Leadership in a Crisis

The scale and gravity of the crisis that struck Mongolia in the early 1990s was only slowly shaken off by the late 1990s. The economic and social crisis brought on by the collapse of Communism and the ending of subsidies and supports from the Soviet Union, led to a sharp rise in job losses, poverty, hunger, and family and community breakdowns.

The challenge was to find inspiring ways out of the crisis, while building confidence and hope. The sort of challenges confronted by the UNDP Mongolia Communications Office included:

1) A food crisis: agricultural production was down sharply, and the traditional nomadic herding economy, while at peak herd, was failing to get the meat to markets and to a high enough standard to restore export levels to where they once were. As a result, a cross-border trading frenzy became the solution to falling domestic food production and availability.

2) HIV/AIDS/STDs crisis.

3) A major banking crisis.

4) Both the Asian Financial Crisis and the Russia Crisis.

5) An ongoing political crisis and an inability to form stable governments.

UN Annual Reports

Editor and designer. 1998 Report called by Under-Secretary-General Nafis Sadik “a clear, well-written, attractive and colourful report.”

Timeline 

1997: Arrive in the capital of Mongolia, Ulaanbaatar, to undertake a two-year assignment with the United Nations mission. Quickly get to work founding the UNDP Mongolia Communications Office and pursuing a strategic communications approach with a busy online and offline bilingual publishing programme. Launch award-winning UN Mongolia Development Web Portal (www.un-mongolia.mn). Launch first Human Development Report Mongolia 1997, and a Mongolian AIDS Bulletin during crisis. Assist the Government of Canada to establish the first Honorary Consul in Ulaanbaatar on December 1, 1997.

1998: International media tours of the country, launching of Mongolia’s first online magazine, Ger, distribute globally a regular newsletter on Mongolia’s development challenges, Blue Sky Bulletin. Open United Nations Info Shop for the public. Assist the Government of Canada to connect with Canadians working with the United Nations in Mongolia during the first official visit by a Canadian Government Minister.

1999: Launch a string of books documenting insights gleaned from the Mongolia development experience.  

Testimonials

 “Mongolia is not an easy country to live in and David [South] showed a keen ability to adapt in difficult circumstances. He was sensitive to the local habits and cultures and was highly respected by his Mongolian colleagues. … David’s journalism background served him well in his position as Director of the Communications Unit. … A major accomplishment … was the establishment of the UNDP web site. He had the artistic flare, solid writing talent and organizational skills that made this a success. … we greatly appreciated the talents and contributions of David South to the work of UNDP in Mongolia.” Douglas Gardner, UN Resident Coordinator and UNDP Resident Representative Mongolia

Impact 

Micro

  • strategic communications approach including establishing the UN/UNDP Mongolia Communications Office and team and strategic communications plan
  • led on digital transformation, including use of digitial media (photo/video archive) and digital publishing (web site, online magazine and newsletter, etc.)
  • established and ran the United Nations Info Shop – a one-stop resource open to the public with archive of development publications and current periodicals and Internet access
  • began largest bilingual online and offline publishing programme in country – led on publishing and design modernisation
  • laid down the foundations for many UN initiatives in Mongolia that are still underway. Contributed to stabilizing the country in a turbulent time. Mongolia was briefly the fastest-growing economy in the world by 2011
  • championed transparency and access to information and media freedoms
  • oversaw a period in which Transparency International found lower levels of perceived corruption
  • managing editor for country’s first Human Development Report

Macro

  • raised profile of country and its development challenges. Donor pledges rose 
  • 2 international media tours
  • strong relationship with Mongolian and international journalists
  • championed innovators in commnications
  • crisis response: AIDS, economy, political
  • country’s largest website and one of its first. Called “Godfather of the Mongolian web”
  • called a “role model” for the wider UN
  • led on new approach to UN communications in the digital age
  • design-led approach
  • transparent and timely updates
  • negotiated three Memoranda of Understanding (MOUs): youth, food security and nutrition, STDs/HIV/AIDS
  • One World youth conferences

Publications

David South Consulting Summary of Impact

Environmental Public Awareness Handbook: Case Studies and Lessons Learned in Mongolia

Ger Magazine: Modern Life Issue

Ger Magazine: Youth Issue

Human Development Report Mongolia 1997

Mongolian Green Book

Mongolia Update – Coverage of 1998 Political Changes

Mongolia Update 1998

Mongolian AIDS Bulletin

Mongolian Rock and Pop Book

Partnership for Progress: The United Nations Development Programme in Mongolia

UNDP Mongolia Online Development Portal

UNDP in Mongolia: The Guide 

Stories

Freedom of Expression: Introducing Investigative Journalism to Local Media in Mongolia

Lamas Against AIDS

Philippine Conference Tackles Asia’s AIDS Crisis

Starting from Scratch: The Challenge of Transition

UNDP Mongolia Partnership for Progress 1997 to 1999 Key Documents 

A UNDP Success Story: Grassroots Environmental Campaign Mobilizes Thousands in Mongolia

Citations

The response by the UNDP Mongolia Communications Office has been cited in numerous articles, books, publications and stories. It has also contributed to the development of the human development concept and understanding of human resilience in a crisis and innovation in a crisis. 

Book citations include:

Dateline Mongolia: An American Journalist in Nomad’s Land by Michael Kohn, RDR Books, 2006

Modern Mongolia: From Khans to Commissars to Capitalists by Morris Rossabi, University of California Press, 2005

Wild East: Travels in the New Mongolia by Jill Lawless, ECW Press, 2000

Paper citations include: 

Paula L. W. Sabloff (2020) Buying into capitalism: Mongolians’ changing perceptions of capitalism in the transition years, Central Asian Survey, 39:4, 556-577, DOI: 10.1080/02634937.2020.1823819

A more detailed list of citations can be found here: http://www.davidsouthconsulting.com/about/

For research purposes, key documents were compiled together and published online here: https://books.google.ca/books?id=K76jBgAAQBAJ&dq=undp+mongolia+key+documents&source=gbs_navlinks_s

This resource was praised for having: “Very useful references and original materials that documented UNDP Mongolia work. I needed to trace community-based development, and this book provided a valuable source.” Review on Google Books

In 2001, the UN won the Nobel Peace Prize for “their work for a better organized and more peaceful world” and its communications innovations, with work such as that in Mongolia being cited as a contributing factor to the awarding of the Prize.

The Nobel Peace Prize 2001 joint winners.

In 2000, the Millennium Development Goals (MDGs) were launched in a 15-year bid to use a focused approach to development centred around eight goals to accelerate improvements to human development. From 2000 to 2005, consulting work was undertaken in various UN missions (Mongolia, South Africa, Turkmenistan, Ukraine) to communicate the goals and to reshape communications activities around the goals.

Transition and Democracy in Mongolia by Richard Pomfret, Europe-Asia Studies, Vol. 52, No. 1 (Jan., 2000), pp. 149-160, published by Taylor & Francis, Ltd. (http://www.jstor.org/stable/153756?seq=1#page_scan_tab_contents)

The Milk of Kindness flows in a Peculiar Land A Steppe From Nowhere by Leslie Chang, The Asian Wall Street Journal, 15 August 1998

Mongolia prepares for a magazine explosion by Jill Lawless, UB Post, 08-09-98

Other Resources

Letter from Mongolia: Herding instinct by Jill Lawless, The Guardian, 9 June 1999

ORCID iD: https://orcid.org/0000-0001-5311-1052.

© David South Consulting 2017

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Mongolia’s Musical Entrepreneurs Led Way Out Of Crisis | 2018

Publisher: UNDP Mongolia Communications Office/Press Institute of Mongolia

Managing Editor: David South

Editorial Advisors: Ts. Enkhbat, Mustafa Eric, David South

Author and Researcher: Peter Marsh, Indiana University

Copy Editor: N. Oyuntungalag

Production Editor: B. Bayarma

Published: 1999

ISBN 99929-5-018-8

It was the late 1990s. Mongolia was still recovering from “one of the biggest peacetime economic collapses ever” (Mongolia’s Economic Reforms: Background, Content and Prospects, Richard Pomfret, University of Adelaide, 1994). But it was the country’s young musicians who were showing the way out of the crisis, setting an example for entrepreneurship in the new, free-market economy that emerged in the country after 1990.

As UNDP Communications Officer N. Oyuntungalag wrote in the Blue Sky Bulletin (BSkyB) newsletter, “A thriving pop and rock scene has emerged over the last four years. .. The energy of these musicians and singers has not gone unnoticed by the burgeoning advertising market. Pop bands are promoting many things, from face creams to beer. … [but] there has been little serious writing on the business of popular music.”  

As the book’s author, American ethnomusicologist Peter Marsh, said in an interview with UNDP’s Blue Sky Bulletin newsletter, “we thought our book would provide important ideas about the direction and nature of the nation’s development.

“My impression about Mongolian pop-rock is that it is a lively, diverse and at times innovative Mongolian art form that closely reflects many of the hopes, fears and aspirations of its primary audience, Mongolian youth.”

The book still stands as an unusual and innovative contribution to thinking around the role played by youth in development and business and in crisis recovery.   

Google Books Key Words: авдаг адил аль англи аялан байж байлаа байх байхад байхгүй бараг барууны бас бензин Бид нар бидний биз бизнес бий биш болох бөгөөд бусад бүжиг бүр бүтээлчид бүх гадаад гадаадад

Other publications by Peter K. Marsh: 

The Horse-head Fiddle and the Cosmopolitan Reimagination of Tradition in Mongolia by Peter K. Marsh, Routledge, 25 Sept. 2008.

Journal Article Review. Reviewed Works: Mongolian Bling by Benj Binx, Nubar Ghazarian; Live from UB by Lauren Knapp, Dulguun Bayasgalan. Review by Peter K. Marsh, Ethnomusicology, Vol. 62, No. 1 (Winter 2018), pp. 157-162. 

Moving the World Through Two Strings: The Horse-head Fiddle and the Cosmopolitan Reimagination of Tradition in Mongolia by Peter K. Marsh, Indiana University, 2002. 

Our generation is opening its eyes: hip-hop and youth identity in contemporary Mongolia by Peter Marsh, Central Asian Survey, Volume 29, 2010 (https://doi.org/10.1080/02634937.2010.518013).

Interviews with Peter K. Marsh: 

“Culture and art – immunity for any nation during globalization”, Baljmaa.T, The Mongol Messenger, 2020-05-13.

More on this topic here: Why Does China Have 1.4 Billion People and No Good Bands? – Mongolia rocks out while its giant neighbor slumbers.

More on the development of contemporary Mongolian music and its rising global profile: 

The Unexpected Rise Of The Hu: The Mongolian Heavy Metal Band Resurrecting Rock

With more YouTube views than Stormzy, this metal band is a surprising smash hit – and they’ve only just begun. by Eleanor Peake

More music writing by David South

“You Can’t Have A Bird If You Want To Be The Biggest Band In The World”: Oasis Has Arrogance, A Pile Of Attitude And The Best Album Of 1994

ORCID iD: https://orcid.org/0000-0001-5311-1052.

© David South Consulting 2021